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Our DNA

Better systems,
no more headcount.

We build sales infrastructure that lets your team produce more with what you've got. Built specifically for logistics and supply chain companies with complex sales motions.
Our Mission

Liberating Sales Teams From Busywork.

We believe sales teams should spend their time selling, not drowning in admin work and data chaos. Lazio Partners exists to liberate sales professionals from the busywork that holds them back, so they can focus on what matters: building relationships and closing deals.

Founded by logistics industry veterans and AI technology experts, we understand the unique challenges of selling in the supply chain sector. We've sat in your seats, made your calls, and felt your pain. That's why we built a system that actually works for logistics sales teams.

Our Story

Why we built this

Sales technology has gotten more complex, but sales results haven’t gotten better. Most teams we know are drowning in tools, data, and admin work while struggling to hit their numbers.

“If the technology is finally good enough to solve the busywork problem, why isn’t anyone building it for logistics?”

That question became Lazio Partners. We combine proven sales methodology with AI and deep industry expertise to build systems that actually work. Not software to learn. Not tools to manage. Just results.

Our Vision
A world where every sales team has access to intelligent automation that handles prospecting and pipeline management leaving humans to connect, persuade, and close.
Our Approach
We build, integrate, and run your entire sales automation layer. From data strategy to messaging to execution, we handle it all.
How We Operate

Our Core Values

These are the principles that guide every client engagement and how we conduct our business everyday.

01

Intrapreneur Mindset

Taking ownership of your business as if it were our own, because it is. We spot opportunities others miss, move without being asked, and treat constraints as problems to solve.
02

Growth Oriented

This industry moves fast. Standing still is falling behind. We invest time in learning new tools, testing new approaches, and pressure-testing our own assumptions. We'd rather be ahead than scrambling to catch up.
03

Relentlessly Curious

The refusal to accept "that's just how it works" as an answer. We dig into the why behind systems, asking the next question, and finding genuine interest in problems others find tedious.
04

Client Needs First

We make decisions based on what actually helps the client, even when that might cost us revenue. That means telling you what you need to hear, and sometimes recommending against our own services.
Our Team

The People Behind Lazio Partners

Strategy is only as good as the people behind it. Our team combines deep sales experience with systems thinking to deliver infrastructure that actually works.

Brad Johnson
Managing Partner

Brad Johnson

Brad spent a decade carrying a quota before building decision frameworks for senior leaders at Fortune 100 companies. At Lazio Partners, he combines GTM strategy with hands-on execution. He tightens the ICP, designs workflows, and uses AI to free salespeople from the busywork that fills their calendars.
LinkedIn
Domenic Maiani
Managing Partner

Domenic Maiani

Domenic was a Division I hockey player at Ohio State before spending fourteen years in recruiting and executive search. At Lazio Partners, he builds the GTM systems that make revenue teams run. His approach: fix the machine first so the team you already have performs at a much higher level.
LinkedIn
Daï Bamenou
Chief GTM Engineer

Daï Bamenou

Daï is one of the top-ranked GTM Engineers in the world. He has built outbound systems generating over $100M in qualified pipeline for SaaS and B2B companies, connecting CRM and data sources with AI workflows that personalize at scale.
LinkedIn
Industry Focus

Why Logistics?

Logistics and supply chain sales is different. Long sales cycles. Multiple stakeholders. Complex decision-making units. Technical products that require deep domain knowledge.

Generic sales tools don't understand this space. They don't know about customs data, freight patterns, tech stacks, or the seasonal rhythms of logistics. We do.

Our systems are built specifically for logistics companies, using logistics-specific data sources and industry-tested messaging frameworks. We speak your language because we've worked in your industry.

We build the systems your last vendor could not.

Most firms in this space fall into one of two camps: they sell you software and disappear, or they hand you a strategy deck and wish you luck. We do neither. Our team brings together a seasoned  strategist, an engineer who builds production systems, and a partner with deep roots in logistics and supply chain. That combination matters. We can design the right approach, build the infrastructure to support it, and pressure-test everything against the realities of how freight actually moves and how deals actually close in your industry.

We don't force your sales process into a pre-built box or ask you to rip out your CRM and start over. Most teams already have a dozen tools. What they don't have is a system that connects them. We stitch your data, outreach, calls, and internal docs into one workflow that creates conversations, captures what happened, and pushes the next steps forward automatically. Your reps stop doing admin work and start doing the thing you hired them for.

We take on a small number of clients at a time because the work we do requires actual thinking. The data sources without APIs. The workflows that off-the-shelf tools can't handle. The projects that stalled out at your last vendor. If it were easy, you would have done it yourself by now. And if what we build doesn't deliver a measurable increase in productivity, we keep working until it does.

Our Guarantee
If we don't deliver a measurable increase in sales productivity, we keep working until we do. No extra cost.
The Technical Blueprint

We wrote the book on this.
Literally.

We documented everything we've learned building AI-powered sales engines, ICPs, triggers, automation architecture, messaging frameworks, and published it. It's the methodology behind every campaign.

4-Layer Architecture
Data, Orchestration, Execution, Intelligence
The Stoplight Framework
Our model for what to automate and what stays human
90-Day Implementation
How we take clients from zero to scaled
Read it on Amazon
AI Sales Agents book cover, Brad Johnson and Domenic Maini

Ready to stop losing deals to manual work?

Schedule a discovery call. We'll look at how you're selling today and see if it's a fit for what we build.

No pitch deck. No pressure. Just a conversation about your pipeline.

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